How To Buy An Online Casino

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1. How To Buy An Online Casino Games
2. How To Buy An Online Casino Car
3. How To Open A Casino

Best Online Casinos

Ready to play online slot machines and start winning money?

Well then … You’re in luck today!

This all-new 2021 online casino guide by gambling.org explains everything a player needs to know about playing at internet casinos for real money.

We cover online casinos starting with the basics of our gaming site review guidelines and the five step process we use to review betting websites on gambling.org.

Online Casino Games

This online casino game guide offers players a free 101 course on the internet/virtual casino games marketplace.

The gambling.org casino guide was designed to be both comprehensive and concise, organizing information about online casinos & their games into logical orders and informative gambling categories.

To be more precise, we use categorical hierarchies to organize important need-to-know topics making it easier to discover information and learn about casino games rules, game strategy & internet gaming website reputations.

On gambling.org you’ll learn how to play online casino games of all types. There are some games that offer better odds and are therefore more recommended and others.

Recommended Online Casino Games That Payout Well

• Baccarat
• Blackjack
• Craps
• Video Poker

Casino Games That Payout Decent

• Single Zero Roulette aka “European Roulette”
• Online Slots

Games Not Recommended with Poor Payouts

• Double Zero Roulette aka “American Roulette”
• Keno
• Big Six
• Casino War

We help you learn what you need to learn about real casino games at a faster rate so you can start betting with safe and trusted casinos in 30 minutes or less.

Learn how to choose an online casino in this five step how to article from gambling.org.

Play online poker games or try your luck with live dealer blackjack and live dealer roulette games.

Of course, all online casinos have plenty of slot machines to play if online slots are more your style of play when casino gaming on your phone, tablet or laptop.

Online Casinos

Online casino gambling has been around for 25 years now.

That’s actually pretty amazing when you think about it when smart phones have only been around for 1/2 that time.

Internet casinos also are commonly called virtual casinos, casino apps and casinos online by players around the world based on their local dialect.

Continue reading below to begin our Online Casino 101 course brought to you free courtesy of gambling.org.

Online Casino Reviews

Gambling.org covers a range of popular topics covering issuing like playing at online casinos for real money and understanding the fine print of internet casino bonuses so you understand the terms and conditions (wagering requirements, game restrictions, etc).

On this page you’ll learn these online casino topics

• Trusted Casino Software Platforms
• Secure Online Casino Payment Options
• Pros and Cons of Virtual Casinos
• How Deposit Casino Bonuses Work
• Latest Casino Bonus Codes
• No Deposit Bonus Codes
• Recommended Casinos

Best Online Casinos

On Gambling.org we review the best online casinos for players all around the world.

Building a comprehensive resource for internet gamblers searching to find trustworthy casinos and betting sites is our main mission for the gambling.org online gambling casino directory.

Players looking for a trustworthy site to play real online casino games are in luck. Gambling.org makes it easy to find, review and compare the web’s very best casino sites on-line.

Best Offshore Licensed Online Casinos

Try any of our picks of the top offshore regulated casinos on the net in 2021.

Gambling.org may receive advertising payments for sending referral visitors via our ad links included.

1. Bovada Casino – 2.5K welcome bonus. Accepts BTC, BCH, LTC, Credit Cards & Ewallets. 21+.
2. Intertops Red – Trusted for more than twenty-five years. up to $5.55K welcome bonus. 21+.
3. Red Dog Casino – A newer internet casino launched in 2019, Red Dog gives new players a 225% welcome bonus for starters.
4. Ignition Casino – $3K welcome bonus at Ignition poker room and casino online.
5. EL ROYALE – 250% bonus up to $12,500 at EL ROYALE.
6. Slots.lv – Play the latest online slots with life-like game graphics and fun slot machine symbols.
7. Intertops Casino Classic – Enjoy the elegance and classic casino ambience with a 100% bonus to $100. Intertops is one of the original online casinos that’s been operating real money gaming for players from around the world for 25+ years..

Best Online Casinos USA

Specializing in uncovering the facts and figures about USA online casinos, the team of gamblers at gambling.org also knows how to let back and have fun at the casinos.

When we’re not working on building the industry’s next mega-site that is, we’re building the world’s best gambling site community informational resource for real gamblers created by real gamblers.

Top US Online Casinos for Real Money

1. 888 Casino – 888 is one of the original online casinos operating on the web satisfying millions of happy casino players for more than twenty years!

These USA internet casinos are feature packed with all types of online gambling entertainment.

The next development releases for gambling.org will include a new complete guide to net sports gambling and mobile sports book betting.

Please stay tuned for our next update or continue reading about online gaming in the United States below…

Trusted Software Platforms

There is no short supply of world class i-net gambling software suppliers these days. That’s great news for online players. In this 101 casino software guide we’ll examine prominent game providers for casinos on-line.

A few of my personal favorite internet casino software companies are Microgaming, NetEnt, Playtech and IGT.

Read more about recommended casino software providers further down this page.

Online Casino Review Guidelines

The following internet casino review guidelines are used by Gambling.org in vetting online casinos to be reviewed by our editorial team.

When comparing Internet casinos and reading online casino reviews players should closely consider these rating guidelines before choosing a website to gamble at.

After meeting these minimum guidelines, virtual casinos are scored based on ongoing feedback and ratings from players in the Gambling.org community.

Please leave feedback on individual review pages listed on our site.

This page was last updated on March First 3/1/2021.

Accreditation – Pertaining to the credentials a casino carries – namely that of the software platform and licensing/regulation.

How To Buy An Online Casino Games

If a casino is not licensed in a reputable jurisdiction, nor does not license a reputable, Random Number Generator (RNG)-certified software platform, it should be avoided.

Reputation – This pertains to both the overall track record of the casino (banking, guest relations, promotions, etc.) and the casino’s overall customer service ratings (dealing with casino personnel firsthand).

For newer online casinos, a solid reputation must be established over time before a Gambling.org recommendation to players is given on this website.

Gaming – This pertains to the actual gaming experience and selection of casino games – both factors of which are directly impacted by the software platform. A large selection of games available in both download and Flash and mobile compatibility are top considerations in addition to overall entertainment factor.

Rewards – This pertains to the degree of which a casino values player loyalty with rewards and ongoing promotions with player-friendly bonuses and ongoing special events.

Casino Reviews Disclaimer

The most reliable online casino reviews are those which are free of bias. But finding a review that is 100% free of bias is almost as tricky as picking a single winning number on a Roulette wheel.

While it’s possible, the odds are strongly against you. The fact of the matter is that most Internet casino reviews are written by affiliates who stand to financially benefit from player referrals.

It’s something that simply cannot be avoided, as the vast majority of online casinos must seek out affiliates in order to remain successful in what is one of the most competitive industries on the Internet.

Gambling.org generates revenue as a white-hat affiliate, and as such, strictly affiliates with casinos that meet or exceed our online casino review guidelines (listed above).

Going one step further than other review providers, we incorporate live payer feedback and player ratings into our overall considerations for online gambling recommendations.

This ensures casino reviews at Gambling.org remain unbiased, impartial, up-to-date.

For players seeking a greater selection of online casino reviews than those listed on gambling.org, please heed the following when searching for bias-free reviews of virtual casinos.

Additional Casino Review Guidelines

Tone – Pay attention to the tone of the review. Overtly flowery and flattering language with excessive exclamation points and adjectives should serve as a warning flag. Objective language focusing on both pro’s and con’s, however, is a good sign.

Specificity – To say a casino is the best is one thing, but to cite specific reasons why it is the best is another thing altogether. Look for reviews that give precise reasons why the casino is being recommended. And not just because it has a large welcome bonus and/or uses a particular software platform either. The more details, the better.

Scope – This ties in with specificity; However, scope refers to the overall reach of the review. Some casino reviews may be specific but only focus on one area, such as the welcome bonus. A review with great scope should cover software accreditation, licensing credentials, game selection, accessibility, cashier options, customer service and promotions.

Timeliness – The best reviews are those with dated addendum’s such as “review last update on …”. These help attest to how accurate the review is, especially regarding promotions and accreditation certificates. Reviews citing outdated certificates should be further vetted.

Best Online Casino Ratings Factors

In place of live dealers, the outcome of casino games online – the roll of the dice, the spin of slot reels, or the drawing of a card – is determined by a computer program – a random number generator (RNG), to be exact.

The RNG creates an outcome for the game hundreds of times each second, with the final outcome determined by the precise moment in which the player clicks the mouse to take a card, roll the dice, or spin the reels.

It should be impossible to predict the exact moment in which a winning outcome will be decided, and is precisely why software testing facilities like iTech Labs, Gaming Associates and Gaming Laboratories International, test for unpredictability (in addition to reliability and fairness/odds) when doing RNG software certifications.

In addition to delivering fair and unpredictable hands, the software is responsible for the operation of the games, protection of player information, transaction security and other forms of safety and security.

Recommended Casino Software

Most of the best online casinos use licensed and certified casino software from a third party rather than developing their own proprietary platform.

Some of the most well known and respected casino software platforms include:

• NetEnt – Net Entertainment – NetEnt Casino Software – For nearly twenty years, NetEnt has been at the forefront of creating the most entertaining and realistic slot machines for casino operators.
• SoftSwiss
• Aristocrat
• Play’n Go
• iSoftBet
• Microgaming – Microgaming Casino Software – One of the pioneering software developers in the iGaming industry, Microgaming online casino licensees are currently not permitted to accept wagers from US residents in non-regulated states.
• Playtech – Playtech Casino Software – Playtech has been at the forefront of iGaming innovation for nearly two decades. Launched in the late nineties, Playtech provides software solutions for some of the biggest names in both the brick ‘n mortar and online gambling industries.
• WMS Gaming
• Betsoft
• StarsGroup – Flutter – [PokerStars / Amaya] (Chartwell & Wagerlogic)
• Realtime Gaming – Realtime Gaming Casino Software – The most popular software platform for US players, Realtime Gaming has been powering many of the longest running, reputable online casinos catering to US players for over a decade.
• Rival Powered Gaming

Casino Accreditation

In addition to using an accredited software platform that has been RNG certified, it is mandatory that an online casino hold a license from a reputable gaming jurisdiction.

Other than the UK Gambling Commission (the most respected and active jurisdiction in the world), most jurisdictions involved with regulating all forms of online casino gambling are offshore.

This does not mean these gaming bodies are inferior – more often than not, they are popular with operators for their tax incentives.

Many of these are white-listed by the UK Gambling Commission, including the former Lotteries and Gaming Authority of Malta, now known as the Malta Gaming Authority (MGA), the Gibraltar Gambling Commission, Isle of Man Gambling Supervision Commission and the Alderney Gambling Control Commission.

Other respected “offshore” regulatory bodies include the Curacao Gaming Commission (represented through CIGA), Antigua and Barbuda Directorate of Offshore Gaming and the Kahnawake Gaming Commission tribal online gambling regulators located in Mohawk Territory of Canada.

The best and safest online casinos are licensed and regulated by reputable regulatory agencies such as those mentioned above. These agencies test the software (often through third party testing facilities) to ensure that it offers fair odds to the players and that it provides adequate protection.

By putting the Internet casinos through rigid testing and ongoing audits, regulators ensure that players are receiving payouts at an appropriate rate.

New Jersey, being the first state to regulate internet gambling, has been leading the way in the United States by setting precedents of what makes for the best online casino sites available to NJ players.

While New Jersey online casinos have been legal for 7 years and counting, there are still only 5 states in America that are regulating virtual casino games.

How To Buy An Online Casino Car

As more casino sites launch on the Internet, so too does the need for further regulation throughout the rest of the USA. Caesars Casino is one of the first and largest New Jersey gambling sites available so far but there are many more on the way hoping to get in on the new action.

Pennsylvania, Delaware and West Virginia are also joining New Jersey and all of these states are among a select number of states regulating online betting.

Looking into a Casino’s Reputation

With the proper casino software and licensing accreditation’s in place, the best and most reputable online casinos are those destinations that have earned high marks with players, which is largely a testament of the casino’s customer service and promotions, including bonus offers and tournaments.

When choosing an internet casino play at, it is important to find out what others are saying about the site in question.

Player forums and gambling.org’s casino ratings and reviews can help you to find such casinos offering the best software, game selection, and promotions – all culminating to provide an experience that is similar to, if not better than, playing at a brick and mortar casino.

Mobile Casino Games & Casino Apps

There are many other virtual casino gambling options available on mobile platforms like Google Play the iPhone and iPad Apple App Store.

The change of virtual casinos over to mobile apps is only just beginning. About a decade ago we estimated that in less than 10 years more than 50% of all online gambling activities would be done through mobile devices.

Now 10 years later in 2021 the actual numbers are a little more than 60% of all internet betting is currently done on mobile devices.

Currently Mobile Casino Apps are mostly limited to free money games that allow players to buy more gaming chips if they run out of free casino chips, however these are actually worthless other than entertainment value.

How To Open A Casino

We are beginning to see more real money casino apps and expect online gambling apps to be more common in the near future.

In 2021, the world of e-gambling is diverse yet rapidly merging – a far cry from the early 1990’s when the first online casinos became available on the internet and started accepting bets.

Although there is dispute over which casino was the actual first to launch live and begin accepting real money casino wagers, there is no disputing that what began as a small group of pioneering iGaming businesses – thanks to the likes of Microgaming and Playtech – has become a booming, multi-billion-dollar online industry (60+ billion dollars in 2020).

The best online casinos of today are designed to create as close an experience to that found at the world’s most popular gambling destinations such as Las Vegas, Atlantic City and Macau.

It is this convenience and trustworthiness of reputable online casinos that allows people to play more often while keeping their skills sharp.

Offshore Online Casinos Accepting US Players

Bovada Casino – Realtime gaming software powers the gaming experience at Bovada internet casino.

Bovada is a child of the Bodog gambling group so you can expect high quality & professional customer support, a wide variety of casino games to play, monthly players rewards promotions and some of the top real casino games found on the net.

100% bonus up to $2,500 for new players. Bonus T&C’s apply – see website for complete details.

Wikipedia’s online casino page is another good source of general internet casino information. It covers a broad range of casino games with historical facts and game rules.

Online gambling has always been one of the most lucrative and desirable areas to explore for business owners regardless of whether they have experience in the field. In order to open a successful online casino that will benefit an owner and bring pleasure to customers, one needs to follow the proper sequence of steps paying serious attention to all details. As an online casino software provider, SoftSwiss is glad to share its experience to help future online casino owners avoid common mistakes that may impede business launch, inflate budget or even close the business down.

Step 1. Preparation

a) Legal issues

Online gambling is subject to licensing, thus an essential thing is to think about choosing the jurisdiction and obtaining a license. There are two main venues where it can be done: offshore countries and the European Union countries. Each has its pros and cons – budget, time, reputation. Usually, it takes from a couple of months to a year to obtain a gaming license, for example, 6 months in Malta.

The next step after choosing the jurisdiction is to register a legal entity – a gaming company, opening a bank account, and making agreements with payment system providers which will make the legal and financial infrastructure complete.

As an alternative to this method, there is a white label solution scheme which means leasing of software together with the gaming license and financial infrastructure from a software provider and operating your casino under your own brand but with the ready-to-use infrastructure. Such a scheme protects from excessive legal and banking bothers but involves additional costs.

b) Software

As soon as all legal issues are investigated separately or simultaneously, it is time to choose a professional online casino software provider. While searching the market it is wise to evaluate the price and quality balance. Besides the attractive design and a set of popular games, a quality product shall also include a reliable gaming platform that allows for effective management of casino business and includes the following components:

• CMS
• Player management system
• Bonus and promotions management system
• Game management system
• Payment system management interface
• Cashier system
• Reporting engine
• Support of different roles for administrators
• Affiliate management system
• Anti-fraud system
• Retention email system

The regular software and game updates, hosting, and technical support shall also be part of the provider’s package. Professional suppliers always take the responsibility for the full technical support of the after-launch product operation.

The software package that includes all of the above components might be on the upper edge in terms of costs, but the financial investments are worth it because as a result, you get a reliable partner ready to support you during the whole project life cycle. Be aware of the fact that buying a cheaper solution might result in double spending in the future.

c) Marketing planning

An effective marketing strategy is a key point to online casino success. At this stage, it is strategically correct to make a rigid competitor’s research. First of all, it will provide you with a full picture of the market: who the leaders are, what strategies they use, what return on investment they get, etc. Thus, knowing the game rules allows creating a unique offer that customers won’t be able to decline. Using the method of benchmarking plays perfect for the good of online casino success, and what is more important, it is free. Plan your marketing strategy by adopting the best practices of promotion, advertising, and brand development.

If a company starting an online casino is operating a land-based gaming business, it is crucial to bring the existing clients to play in Internet-casino by offering attractive bonuses and thus developing loyalty and respect to the website. Any know-how are always welcome but be aware of wrong calculated ideas from the mathematical point of view.

The next move is to contact internet marketing companies or individuals specializing in online gambling: SEO agencies, email marketing companies, media resources providing casino overviews, etc. This will help define the best offers on the market and choose the right partners before the website is ready to launch.
At this stage, it is also time to think about your future bonus policy and affiliate marketing strategy, as well as check if the selected software provides the appropriate technical opportunities.

d) Budgeting

Once the costs for legal issues, software and marketing are defined, it’s time to plan your budget. The best option for startup companies is to set the budget at least for the first year of operation, whereas for experienced companies who are entering the igaming market, the budget shall be defined for as long as possible. Don’t plan your budget after setting up the online casino website, plan it before. If you are a startup-company you have to understand that your costs will be higher. Your goal is to earn trust of players from the beginning. Existing land-based brands already have trust.

Below there is an approximate expenses separation a future casino owner shall have in mind while developing a detailed budget within a business plan.

At the pre-launch stage, the biggest budget share shall be devoted to software setup in order to provide future users with a quality product. But after the launch, it is vitally important to address half the funds to casino marketing and promotion.

Step 2. Launch

The time frame for an online casino launch depends on both, business owner and software provider. Usually, it takes up to 3 months for the provider to set up the software. It includes website design, platform, and games set up, custom settings, and possible individual features. The business owner may speed up the process of launch by providing regular feedback to all questions that designers and programmers might have. Any issue can be resolved if discussed in time.

Besides, the business owner shall timely address the issues discussed above:

• Obtaining a gaming license;
• Opening a corporate bank account and merchant account;
• Making agreements with payment system providers.

Setting legal and financial infrastructure is the task that only the business owner can accomplish. In SoftSwiss we provide consulting services (best options, contacts, etc.) on such points but we can’t guarantee success as the whole responsibility lies on the business owner. You will have to collect a bunch of documents for lawyers and banks like certified passport copy, utility bill copy, certificate of non-criminal records…

Step 3. Marketing

The secret of the most popular and successful online casino success and popularity is not about the top-notch design or billions of games included. The best online casinos are simply designed and contain 500 games on average at the beginning. The secret is in responsible marketing strategy implemented on all stages of the project. The online casino market is an extremely competitive one: first, it is very hard to break into it, and then it is even harder to take a firm stand. Thus, a company has only one chance to win a fierce race among competitors. Below is a list of points that are vital for any online casino that is planning to be prosperous.

• Positioning – Gather professional marketing team and develop strategic and tactical development phases, announce your goals (business, company, brand), and mission. Determine what niche you would like to step in, how you are different from the competitors, what unique features your casino has, and what steps you are going to make further.

Use only quality games from trusted game providers. You can start your casino with a limited number of game providers, with a focus on games based on HTML 5 technology. This technology allows users to enjoy rich graphics games and enhance the overall experience of playing casino games on mobile devices. At SoftSwiss, among our own high-quality HTML5 games we offer game content from well-known providers, such as Amatic Industries, Microgaming, NetEnt, and we are sure about their quality.

• Prelaunch advertising campaign – Announce your casino, inspire your potential customers to wait for its launch; use all possible methods: online advertising, presentations, publications, etc.

• Online casino promotion after launch – Use SEO, online advertising, banner networks. Everything will work in such a competitive market.

• Client attraction and retention campaign – Establish an efficient support service or 24h call-center which your customers can address at any time. Take care of your clients by making navigation through the website: create “How to” sections or FAQs, write manuals on how to play the games, provide demo versions, make everything clear and understandable.
Develop a bonus system, make auctions and entertain and reward your customers all the time.
Remember! Only business owners can establish the right content on the page. The software provider should give you the possibility to work with the content, but not create the content.

•Implement affiliate networks – Develop contacts with partners which will be an impetus to online casino development.

Additional Step 4. Bitcoin casino

Forward-looking online casino software providers offer Bitcoin as an alternative payment system for their solutions. Online casino owners all over the world appreciated such advantages of Bitcoin casino as significant savings on license application costs and monthly fees, increased customer loyalty, fast payment processing and many more.

As an acknowledged Bitcoin casino expert, SoftSwiss would like to recommend all potential Bitcoin casino owners to get a clear understanding of the cryptocurrency, research the peculiarities of Bitcoin gambling, and learn how transactions work by making a couple of bets at an existing casino. Understanding the core of the payment system is essential in business, moreover, it will help to build a strong marketing campaign and further manage the Bitcoin casino. Contact SoftSwiss for professional advice on Bitcoin casino launch.

Managing an online casino is hard work but with all legal and financial issues resolved in a timely manner, quality software chosen, and a strong marketing strategy in place, it can be successful. The demand for online casinos will increase – specialists predict 40% growth of this market segment in the nearest year. Following all the steps described above will help a newly made online casino to develop sustainably and outweigh the competition. Good luck!

Also, learn how to start an online casino with SoftSwiss.